Official Google Blog |
- Fresh new perspectives for your blog
- New imagery of Japan after the earthquake
- +1’s: the right recommendations right when you want them—in your search results
| Fresh new perspectives for your blog Posted: 31 Mar 2011 06:04 AM PDT (Cross-posted from Blogger Buzz) Today we're previewing five new dynamic templates in Blogger that you'll soon be able to customize and use for your blog. These new views use the latest in web technology, including AJAX, HTML5 and CSS3, to deliver a host of benefits to you and your readers:
Click on any of these links to take the new dynamic views for a spin on a few of our favorite blogs: Flipcard, Mosaic, Sidebar, Snapshot and Timeslide.  Flipcard  Snapshot  Mosaic To try these views on your own blog, simply add "/view" to the end of the blog URL—for example, http://buzz.blogspot.com/view. These new views are available on all public Blogger blogs with feeds fully enabled—to learn more, including how to disable these views for your blog if you wish, please see our help center article. We're previewing these templates early on so we can incorporate your feedback for a wider launch soon. At that time you'll be able to customize these templates and select one for your blog. Please let us know what you think!      |
| New imagery of Japan after the earthquake Posted: 30 Mar 2011 07:22 PM PDT (Cross-posted from the Lat Long Blog) It's now the third week after the devastating 9.0-magnitude earthquake that struck northeastern Japan. Aid organizations have been hard at work and cities are starting to show signs of recovery, but the damage is beyond imagination and there are still thousands of people at shelters grappling with daily challenges. As a native of Sendai city, I'm still speechless seeing the destruction and damage that has been done to the places I love and care about. We've been looking for ways we can assist in the relief efforts using Google's map-related tools. A few days after the quake, we published updated satellite imagery of northeast Japan in Google Maps and Google Earth, which illustrated the massive scale of devastation in the affected areas. Today, we've published imagery of the Sendai region at even higher resolution, which we collected on Sunday and Monday. The new Sendai imagery, along with satellite imagery from throughout the area, is now live in the base imagery layer of Google Earth and will soon be visible in Google Maps. We hope to continue collecting updated images and publishing them as soon as they are ready. We hope our effort to deliver up-to-date imagery provides the relief organizations and volunteers working around the clock with the data they need to better understand the current conditions on the ground. We also hope these tools help our millions of users—both those in Japan and those closely watching and sending their support from all over the globe—to find useful information about the affected areas.  A riverside neighborhood in Sendai from our newly released imagery     |
| +1’s: the right recommendations right when you want them—in your search results Posted: 30 Mar 2011 12:23 PM PDT Our goal at Google is to get you the most relevant results as quickly as possible. But relevance is about relationships as well as words on webpages. That's why we recently started to include more information from people you know—stuff they've shared on Twitter, Flickr and other sites—in Google search results. Today we're taking that a step further, enabling you to share recommendations with the world right in Google's search results. It's called +1—the digital shorthand for "this is pretty cool." To recommend something, all you have to do is click +1 on a webpage or ad you find useful. These +1's will then start appearing in Google's search results.  The +1 button will appear next to each search result  After pressing the +1 button, you have the option to undo the action immediately Say, for example, you're planning a winter trip to Tahoe, Calif. When you do a search, you may now see a +1 from your slalom-skiing aunt next to the result for a lodge in the area. Or if you're looking for a new pasta recipe, we'll show you +1's from your culinary genius college roommate. And even if none of your friends are baristas or caffeine addicts, we may still show you how many people across the web have +1'd your local coffee shop.  The beauty of +1's is their relevance—you get the right recommendations (because they come from people who matter to you), at the right time (when you are actually looking for information about that topic) and in the right format (your search results). For more information about +1, watch this video: So how do we know which +1's to show you? Like social search, we use many signals to identify the most useful recommendations, including things like the people you are already connected to through Google (your chat buddies and contacts, for example). Soon we may also incorporate other signals, such as your connections on sites like Twitter, to ensure your recommendations are as relevant as possible. If you want to know who you're connected to, and how, visit the "Social Circle and Content" section of the Google Dashboard. To get started +1'ing the stuff you like, you'll need to create a Google profile—or if you already have one, upgrade it. You can use your profile to see all of your +1's in one place, and delete those you no longer want to recommend. To see +1's in your Google search results you'll need to be logged into your Google Account. We'll be slowly rolling out +1's, starting in English on Google.com. If you can't wait to start seeing +1's, we'll soon let you opt-in to the launch by visiting our experimental search site. Initially, +1's will appear alongside search results and ads, but in the weeks ahead they'll appear in many more places (including other Google products and sites across the web). If you're an advertiser and want to learn more about how the +1 button works on search ads and websites, visit our AdWords blog. We're confident that +1, combined with all of the social content we're now including in search, will mean even better, more relevant results than you get today.     |
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